Netflix has secured the exclusive rights to broadcast the 2030 FIFA World Cup in Spain and Andorra, marking the streaming giant's biggest move yet into live football.
All 104 matches to stream live
The company announced on Tuesday that it will stream all 104 matches of the tournament live in the two territories. The 2030 edition, which marks the World Cup's centenary, will be co-hosted by Spain, Portugal and Morocco, after three opening matches are played in Uruguay, Argentina and Paraguay to honour the first tournament held in 1930.
As part of the agreement, one match per matchday will be available free in Spain, and a package including every Spain match, both semi-finals and the final will be made available on a national free-to-air broadcaster. The financial terms of the deal were not disclosed. Public broadcaster RTVE, which held the Spanish rights for the 2026 edition, reportedly paid 55 million euros for that tournament.
Netflix deepens FIFA partnership
Netflix chief content officer Bela Bajaria said the World Cup's power to unite people made it a natural fit, noting that Spain would welcome the world as reigning champions. FIFA secretary general Mattias Grafstrom welcomed the agreement. The deal follows a 2024 agreement under which Netflix holds US rights for the Women's World Cup in 2027 and 2031.
The announcement comes as Netflix continues to expand its live sports portfolio, and reflects FIFA's willingness to combine streaming exclusivity with free-to-air access for marquee matches.
Sources: Reuters, ESPN (Associated Press)
All 104 matches to stream live
The company announced on Tuesday that it will stream all 104 matches of the tournament live in the two territories. The 2030 edition, which marks the World Cup's centenary, will be co-hosted by Spain, Portugal and Morocco, after three opening matches are played in Uruguay, Argentina and Paraguay to honour the first tournament held in 1930.
As part of the agreement, one match per matchday will be available free in Spain, and a package including every Spain match, both semi-finals and the final will be made available on a national free-to-air broadcaster. The financial terms of the deal were not disclosed. Public broadcaster RTVE, which held the Spanish rights for the 2026 edition, reportedly paid 55 million euros for that tournament.
Netflix deepens FIFA partnership
Netflix chief content officer Bela Bajaria said the World Cup's power to unite people made it a natural fit, noting that Spain would welcome the world as reigning champions. FIFA secretary general Mattias Grafstrom welcomed the agreement. The deal follows a 2024 agreement under which Netflix holds US rights for the Women's World Cup in 2027 and 2031.
The announcement comes as Netflix continues to expand its live sports portfolio, and reflects FIFA's willingness to combine streaming exclusivity with free-to-air access for marquee matches.
Sources: Reuters, ESPN (Associated Press)
